Headlines Advertising Solutions

ProBac TV Advert

PROBAC® Biologicals looked to us to try and help them increase their brand awareness in the public eye. In order to do this, it was decided the best way would be to produce a TV commercial; showing the consumer that PROBAC® is a serious and growing influence in the home and industrial cleaning market.

With a working budget that had to accomplish the dual task of generating as much brand exposure as possible for PROBAC® but still look professional, we managed to secure a broadcast sponsorship of the television program “How Clean is Your House?” on The Home Channel, (DSTV Channel 182).

Fulfilling our role in the campaign involved conceptualizing, story-boarding, scripting and designing all the graphic elements for PROBAC’s first ever 30” TVC, as well as 10” stings and billboards too.